When Woolloongabba was Wattle Scented

Thursday, May 5, 2011

Mother's Day 1960. Turn Her Daydreams into "Sunbeams"





Happy Mother's Day to every Mum, everywhere! This double page Mothers Day advertisement is from The Australian Women's Weekly, May 4th 1960. The body text of the reads:


"So thoughtfully given-so lovingly remembered - year after year. What better way, what more thoughtful way to show your love and appreciation, than to make her dream come true with one of these wonderful Sunbeam appliances! For here is no mere fleeting gesture of remembrance, but a gift that expresses your sincerity, interest and gratitude in a way that will be hers to remember day after day - year after year. When you think of Sunbeams, you are really thinking of her! Nice to know too, that whether you plan to make it a personal gift or a family affair, you can buy her Sunbeam for just a few shillings a week."




Citations:


1960 'Advertising.', The Australian Women's Weekly (1932-1982), 4 May, p. 62, viewed 6 May, 2011,
http://nla.gov.au/nla.news-article48209333

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